4 Reasons Large Full Color Banners Are Worth Their Weight in Gold

Large Full Color BannersIn the digital age, large full color banners have taken a bit of a backseat to online ads, emails, and targeted text messages. However, when it comes to crafting a high-impact marketing strategy, you shouldn’t overlook these stalwart workhorses.

Given the size, scale, and visual impact, large full color banners offer your company an excellent opportunity to inform your customers about a variety of events. From a change in office hours to an upcoming sale, large full color banners offer a fantastic medium to display a large amount of information visually.

Here are four more reasons to consider large full color banners for your next big event.

  1. Banners Are Durable. –Indoors? Outdoors? It doesn’t matter. Vinyl banners are built to last, with materials that resist weathering and fading, rain or shine. Plus, they have the added bonus of being super easy to clean. Just wipe them down to remove any dust or dirt which has taken up residence on the surface.
  2. You Can See Large Full Color Banners from a Mile Away. –Ok, that might be a slight exaggeration. But they are highly visibile with the option to use an enormous variety of colors and textures. Neon? No problem. Metallic? Bling it, baby! You’re able to create a super striking display visible from a fair distance.
  3. Advertising Banners Are a Low-Cost Option. –Frankly, large banners are some of the best return on investment in the marketing world. Initial cost is low, total lifetime is high, and the format allows it to be used in tons of different ways.
  4. You Can’t Beat the Flexibility of Marketing Banners. –The banner format can be re-purposed for a variety of venues: tradeshows, conventions, building exteriors, and even trailing behind an airplane. Possibilities are only limited by your imagination, so get creative!

Types of Vinyl Banners Available

It’s worth taking a moment to discuss the specifics of various vinyl banner types. This may help inform your overall design and image selection, so we’ve broken it down for you below:

  • Matte: Good for banners with pictures and lots of color and detail.
  • Scrim: Best when used outdoors; it’s exceptionally durable, even in harsh conditions.
  • Gloss: Another good choice for use with imagery, especially those with saturated colors and lots of visual depth.
  • Mesh: Might as well be titanium. This stuff is tough and is the absolute strongest of the four options listed above. In other words, if you’re hoisting large full color banners in the Mohave, this is what it should be made out of.

Bottom Line: Large Full Color Banners Are Great Advertising

Whether you’re trying to attract pedestrian or car traffic, the high-impact visual appeal of large full color banners is one of the best options available to any business. So, what are you waiting for? Call Green Light Graphics and Signs at 404-857-5790 to get a quote on beautiful, large full-color banners.